Description
BUMPING INTO BRANDS
Boxfall is a software application that overlays virtual elements (cubes and spheres) onto real time video capture, which users can then interact with.
What does it do?
Boxfall is a software application that superimposes virtual elements (falling cubes and spheres) over real time video capture, making it possible for users to interact with these elements. The app requires a PC, a camera and a display (video-projector, LCD/LED or video-wall), to be deployed and work properly. Boxfall can be personalized by mapping images onto faces of the cube or spheres. An overlay frame may also be added. This could be handy for context or brand communication.
Highlights
- Excellent for brand communication and great, unexpected fun that people remember well;
- Features trademark elements such as logos, taglines and slogans as content that users can interact with;
- Users are immersed in a world of branded fantasy;
- Very impactful for large crowds;
- Full body interaction.
Get in touch!
Cases
Bradesco Seguros, Brazil 2010
Interactive event’s booth for Bradesco Seguros
Event's booth for Insurance Brokers Congress comprises mix of YDreams AR and gesture-based games and activities
Multiplus (TAM), Brazil 2010
‘Multiplus’ fun at Salvador da Bahia’s Carnaval
This marker-less Augmented Reality (AR) solution was launched during the world famous Carnaval festivities underway in February 2010 in the city of Salvador da Bahia, Brazil.
Products
