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Visitors Center, Ciudad Grupo Santander, Madrid
Grupo Santander2010/02/15
YDreams' project, "El Faro" Visitors Center, is the gateway to Santander Group's financial complex, one of the largest financial institutions in the Euro zone. The center is a creative mix of advanced robotics, hi-res LED paneled columns and interactive interface design that offer visitors memorable and impactful forms of exploring the group's history and global presence.
Knee-high autonomous robots greet and guide visitors to their destination in the center, a large-scale model of the financial campus uses augmented reality and advanced graphics to explore points of interest, and a 12-meter tactile, interactive wall senses when people approach, triggers eye-catching graphics and lets visitors explore multimedia contents about 'Ciudad Group Santander'.
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