In our continued effort to make sure our interfaces are easy to use and visually appealing, we’ve recently launched these in the Lisbon area. Have a look
A tactile shopping center directory for Forum Sintra (on the outskirts of Lisbon) and tablets for accessing additional info about l’Oreal products at Perfumes & Companhia shops in Portugal.
The pioneering interactive solution, which lets customers interact with a gesture-based interface to answer a series of key questions developed to determine which L’Oreal fragrance is best suited to their personalities, tastes, and lifestyles, just made its debut in the fragrances sections of the Peek & Cloppenburg department store in Geneva, Switzerland.
Future plans to implement an additional 15 units at numerous venues around the world are being discussed by executives at L’Oreal headquarters. Sensorium, developed in conjunction with L’Oreal Portugal’s Luxury Division, was first launched at Perfumes & Companhia shops in Portugal in November 2010.
Click HERE to watch the ‘making of’ Sensorium video.
Rebellion Lab, a digital strategy boutique, had some pretty cool things to say about YDreams’ work on their blog!
The quote below refers more specifically to Sensorium, a sensorial experience developed for L’Oreal Portugal’s Luxury division, and launched in November 2010.
Nobody really knows where the future is heading, buy YDreams seems to have a better sense than most. Plus, they seem to have the combined tech + design acumen that few outside Apple seem to possess. [sic]
Sensorium is YDreams’ latest project developed in conjunction with L’Oreal Portugal’s Luxury Division for the cosmetics and beauty brand’s POS at ‘Perfumes & Companhia’ shops in the Lisbon area. The interactive app offers the public a sensorial experience that is here to revolutionize the way customers choose the fragrance, which is right for them.
The video below - the making of Sensorium - sums up how the project was conceived, designed and implemented:
