Monica Souza, from the YDreams São Paulo office, is the ultimate multi-tasker. Not only is she an account manager, she is also responsible for all of YDreams’ public relations and marketing in Brazil… which is only the fifth biggest country in the world… but who’s measuring?
Monica looks extremely happy in her pink surroundings *(N.B) in this picture, and with good reason. She coordinated the interactive cross media Coca-Cola campaign which was an enormous triumph and success.
YDreams Brasil continues to flourish. To add a cherry on top of Monica’s achievements, the São Paulo office will soon have their own showroom to display all of YDreams’ goodies!
* Note: Pink mobile phones, pink computer, pink nail polish and coincidentally, Madonna’s wearing pink on her Confessions on a Dance Floor album cover!
I´m very sad this week because the cutest project that I’ve ever worked on in my entire life … just finished. I literally shed a few tears once it was over because I don´t quite know how to explain my feelings about it. Maybe the child inside of me will miss the sensation of Happiness every time I saw the people interacting in front of the screen, taking pictures of the giant Coke bottle (with real coke inside … imagine the smell) or just laughing along with the TV Coke commercial.
The Happiness Factory from Coca-Cola was such a pleasure and a job perfectly done. Everything was perfect. Of course there were endless nights running tests and some nervousness, but from the very start, when we were invited to be a part of the it, we could see that this would be “The Project”, here in Brazil. One month of hard and pleasurable work.
I would like to congratulate every YDreamer involved. Capeta, Renan, Caetano and Daniel Prado, as well as the people at Gringo (our partner ad agency) and Coca-Cola, thank you for making my dream come true.
The Sea Monsters Interactive Exhibition for Lisbon’s Oceanarium movie has also been made available recently:
Watch out also for Filipe Freitas (a Portuguese Computer Science student at University of Aveiro), who wrote a detailed description of Microsoft’s TechDays event, complete with some videos of the installations we had at the show, like this one:
