A brand new 3,300 m2 bookstore, Byblos, opens later today, in Lisbon’s Amoreiras Square. Besides 150.000 books, Byblos offers customers five didactic and recreational based interactive solutions conceived by YDreams.

A yStores Shop Window won’t let you miss the store when walking by on the street. Accessible from the street, this interactive touch sensitive interface enables customers to access Byblos-related content anytime of day or night. Inside Byblos, you’ll find an yMagic Book by the auditorium with the scheduled activities.

A specific area designed for kids includes the yLight - a magic lantern whose light source is used to drop the pieces of a thematic virtual puzzle into place; the yWalk – an interactive walkway representing a virtual garden; and a virtual board game - aTrivial Pursuit’ style board game based on kids’ literature.

Congratulations to all YDreamers involved in this successful project!

For more info on this project go to www.ydreams.com.