YDreams’ Aquariums in Brazil Grow

11:50

After the Submarelo Aquarium at Boulevard Londrina Shopping, (a Sonae Sierra Brasil mall) located in the southeastern Brazilian city of Londrina, comes O Passeio está para peixe at Passeio das Águas Shopping (also Sonae Sierra Brasil) in Goiânia .

"O Passeio está para peixe" in Goiânia

“O Passeio está para peixe” in Goiânia
2nd Aquarium in Sonae Sierra Brasil mall

2nd Aquarium in Sonae Sierra Brasil mall

The aquarium, a type of gamification that engages guests to the center and increases customer loyalty, is also present, with the same objective, at shopping centers in Portugal, Turkey and Germany.

"Submarelo", 1st Aquarium in Brazil

“Submarelo”, 1st Aquarium in Brazil

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YDreams Develops Interactive Solution for the Portuguese Social Democratic Party’s 40th Anniversary Event

11:51

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YDreams creative technologies left their mark at the Portuguese Social Democratic Party’s 40th anniversary celebration in the form of an Interactive Chronology panel that highlighted the Party’s most emblematic episodes, as well as its most conspicuous members, over the last four decades.

Four hi-res screens, placed side by side, depict carefully selected images, videos and text that best illustrate the party’s most poignant moments. One, to several, event participants simultaneously interacts with the screens via touch.

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YDreams was commissioned by the party to develop and deploy a standout interactive solution to commemorate its anniversary, which was celebrated during the party’s 35th National Congress underway at Lisbon’s Coliseu dos Recreios from February 21st to the 23rd, 2014,

 

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Sonae Sierra Brasil distinguished with award for mall Aquarium by YDreams

18:43

YDreams’ client Sonae Sierra Brasil was distinguished with an award in the digital category at this year’s Brazilian Shopping Centers Forum (Forum Brasileiro de Shopping Centers) largely because of the virtual Aquarium developed and deployed by YDreams at the center in 2013.

The Boulevard Londrina Shopping, inaugurated in May 2013, and managed by Sonae Sierra Brasil is located in the southeastern Brazilian city of Londrina. It has since hosted the country’s first Aquarium developed by YDreams. The aquarium, conceived to entertain guests to the center and increase customer loyalty, is also present, with the same objective, at shopping centers in Portugal, Turkey and Germany.

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Concept stand for Ipiranga 2014 Convention in São Paulo

16:24

Ipiranga, one of Brazil’s largest fuel distributors with over 6,400 shops located throughout the country, caters to consumer needs in the fuel sector. The group, a pioneer in eco-efficiency and sustainability in Brazil, has grown its network of Eco-efficient Posts in that country to 750. These structures, built and run using the most sustainable and efficient methods, are fully operational while some are still being implemented.

YDreams was asked to create a concept stand for the group’s Ipiranga 2014 Convention that would increase awareness for the Eco-efficient Posts’ brand at the annual national event, attended by all the group’s employees, suppliers and clients. Although the convention was not open to the general public, it catered to over 5,000 participants at the Transamerica Expo Center in São Paulo February 3rd to the 5th, 2014.

YDreams’ stand for Ipiranga covered 400m2 and featured eight specially designed natural user interfaces that aimed to create efficiency awareness in areas that ranged from water, energy and soil to waste and materials management. One of the stand’s most captivating solutions was a ceiling projection that gave way to a highly immersive environment.

Solution demonstrating more efficient Energy Management

Ceiling projection gives way to immersive environment

In addition to the larger stand, YDreams also created an interactive solution for the event’s Gas Additives (one of Ipiranga’s main products) stand; the solution was comprised of furniture that incorporated a real automobile engine surrounded by movable screens strategically located throughout the furniture to simulate an X-Ray that compares the effects of normal and additive gasoline.

Solution mimicking an X-Ray shows the difference between fuel types

 

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YDreams’ technologies fuel revamped Macau Tourist Information Counter

16:09

Under the direction of architect Maria José de Freitas, from Macau based firm AETEC-MO Architecture and Engineering, and local contractor Win Full Construction Engineering, YDreams delivered a full suite of digital interfaces, complete with a Content Management System, for the Macau Government Tourist Office ─ the entity that attended to over 1.27 million visitor inquiries in 2013.

Watch news coverage, courtesy of local news TV channel TDM:

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Roche PT uses YDreams AR apps to showcase product

14:31

YDreams was recently commissioned by McCann to come up with a different approach for showcasing one of pharmaceutical Roche’s recent product rollouts – the Cobas 8000, an ultra-modern diagnostic solution for conducting clinical lab analysis.

YDreams opted to use marker-based Augmented Reality to give the audience a 3D look at Cobas. Folks pretty much got to hold it in the palm of their hands and flip it around so they could observe it from various angles. To complement the marker-based AR app, YDreams brought a bit of tech and fun to the event with its marker-less Boxfall app. 

Below, a few pics to give up a better idea of YDreams’ contribution to the event.

Marker-based Augmented Reality

Boxfall app

 

 

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Happy Holidays!

12:17

From all of us @ YDreams!

Click on the image below for a little Xmas fun!

OR Click HEREhttp://www.ydreams.com/xmas/

 

 

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Upbeat overview of the Bohemia Brewery (in Portuguese)

12:07

Inaugurated in 2012 in Petropolis, Brazil the Bohemia Brewery Experience is entirely powered by YDreams!

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Hshtags summing up YDreams nicely!

15:24


Click on the link below for a collection of social media posts illustrating our work over the last few years:

http://hshtags.com/tags/view/ydreams

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50.000 virtual fish created on gamified environments

14:14

To date, YDreams has successfully deployed its Aquarium, a social, pet-raising simulator, in Germany, Denmark, Brazil, Portugal and Turkey, enabling users to let their creativity run wild and create over 50.000 pet fish

“In 2006, YDreams developed a successful mobile game with now super-hero Cristiano Ronaldo. The company has since developed engaging experiences for smart environments using its gaming expertise” says António Camara, YDreams’ CEO, “the Aquarium is a prime example of what will be a dominant trend in the  years to come: the gamification of cultural and retail spaces.”

Aquarium, a refreshing experience marketing tool, first developed for client Multi Mall for shopping center Forum Sintra in Portugal, is proving extremely popular with users, marketers and managers of commercial venues. Furthermore, Aquarium was distinguished at the Iberoamérica 2012 XV International Festival, one of the most reputed advertising festivals in Latin America, with an El Ojo Gold in the AdverGames category.

The Aquarium experience lets guests create and customize their own virtual pet fish. Touch consoles, located at each end of the giant virtual aquarium, let guests create their new friend from scratch. After determining what their new pet will look like, guests get to name it and release it into the Aquarium

To date, YDreams’ Aquarium has been implemented at shopping centers in five countries, and was thematically adapted for the Intel stand at Lego World in Denmark for two consecutive years (2012 and 2013).

Below a look at some of the many creations in all five countries:

 

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Garrett McNamara Poses with Ziphius

12:46

Aquatic drone Ziphius hanging out with legendary Guinness world-record holder Garret McNamara, who surfed the 100 ft wave off Nazaré, Portugal, @ Portugal’s Global Entrepreneurism Week!

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Gesture-based innovator YDreams releases new versions of classical products

14:43

Check out the new & improved versions of some of our more classical products: http://www.ydreams.com/#!/en/home/

Aquarium - an engaging & magical place, home to a community of virtual pets that you create and customize!

Boxfall – a software app that overlays virtual elements onto real time video capture, which users can then interact with to reveal hidden content or graphics using simple gestures.

 Orbit - gesture-based interaction that enables people to virtually browse product & service contents in an easy & intuitive way.

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Ziphius named one the coolest 44 tech gadgets of 2013 & distinguished with an Honorable Mention for Innovation

15:10

Gift idea website, Dodoburd (http://dodoburd.com) “that goes above and beyond to bring you unique, unusual, fun, thoughtful and just plain cool gifts you never knew existed” elected aquatic drone Ziphius, by our spinout company Azorean, as one of the 44 Coolest Tech Gadgets of 2013! Click here to see list: http://dodoburd.com/2013-cool-gadgets.

On a more local level, we are also proud to announce that Zphius received an Honorable Mention for Exame Informatica’s 2013 Innovation Prize. Every year, Exame Informática, a Portuguese magazine covering the latest news and information about technology, hardware, software and the Internet, has been distinguishing companies and individuals who excel in the areas of Science and New Technologies.

Congratulations to Ziphius for both these distinctions!

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“Bradesco Next” ATM by YDreams brings home an El Ojo Bronze

12:45

YDreams-designed ATM @ the Bradesco Next space in São Paulo

YDreams’ work for the Bradesco Next bank agency at JK Iguatemi in São Paulo, Brazil was distinguished with a Bronze award in the Ambient Design category @ the El Ojo de Iberoamérica 2013 XVI International Festival, one of the most reputed advertising festivals in Latin América! In the past YDreams has picked up several El Ojo awards for its work in areas that include AdverGames and Point of Sale Promotion and Activation.

Watch Bradesco Next video on YouTube:

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Azorean launches online store for Ziphius pre-orders during its visit to the Web Summit in Dublin

16:45

Azorean, a YDreams’ spin-out and creator of aquatic drone Ziphius, the first app-controlled aquatic drone that brought home the judges’ and readers’ choice 1st place awards at this year’s Engadget Insert Coin Award competition and successfully reached its Kickstarter funding goal in July 2013, will be launching its online store for aquatic drone Ziphius pre-orders during the Web Summit event.

The drone is available for Pre-order in 3 models:

• Ziphius™ Do-It-Yourself Edition 
• Ziphius™ Standard Edition
• Ziphius™ Premium Edition

Check out the Limited Launch Sale & Happy Pre-ordering!

To Pre-order you Ziphius click here: http://myziphius.com

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‘A year in the life of Ziphius’ by Engadget

11:49

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Cybirds project distinguished @ Telefonica’s VIDA competition

13:38

Congrats to YDreams’ own Fernando Nabais & his team, on winning a “Production Incentives” award for their Cybird’s project in Telefonica’s VIDA competition!

More about the Cybirds project here: http://vida.fundaciontelefonica.com/en/project/cybirds-exotic-artificial-birds-in-captivity/

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Behind every great project, lies a great solution

11:14

In our company blog, we’ve always given YDreams’ projects plenty of airtime, often forgetting what helps to make these projects great: their solutions.

YDreams has been pioneering gesture-based, Augmented Reality natural-user interfaces since the early noughties. Interfaces and solutions it developed into turnkey products, and are highlighted on the company’s Products website: http://www.ydreams.com/products/

Below we wanted to highlight two of our most popular products:

 Boxfall

Orbit

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YDreams @ the 22nd World Energy Congress in Daegu

10:30

YDreams Brasil’s most recent project is underway at the 22nd World Energy Congress in Daegu, South Korea, where the company’s trademark technology and design are fueling the Petrobras’ stand (Brazil’s multinational energy corporation). The event, one of the energy sector’s most important, is underway from October 13th to the 17th, 2013.

Below, some pictures of YDreams’ work for the stand:

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Support Azorean as “Hardest Working Startup”

10:28

Azorean is in the running for “Hardest Working Startup” at the Dublin Web Summit later this month.

The video below sums up why they deserve your vote :) Have a look:

Show them you support by voting HERE:

http://www.websummit.net/competitions/hardest-working-startup/#6-1545

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