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	<title>.yd - The YDreams Blog</title>
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	<link>http://www.ydreams.com/blog</link>
	<description>The official company blog about technology, projects, corporate life and all things YDreams</description>
	<pubDate>Wed, 01 Feb 2012 14:51:23 +0000</pubDate>
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		<title>YDreams’ DOOH (Digital-out-of-home) website now online</title>
		<link>http://www.ydreams.com/blog/2012/02/01/ydreams%e2%80%99-dooh-digital-out-of-home-website-now-online/</link>
		<comments>http://www.ydreams.com/blog/2012/02/01/ydreams%e2%80%99-dooh-digital-out-of-home-website-now-online/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 14:47:40 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Interactive Environments]]></category>

		<category><![CDATA[Marketing & Advertising]]></category>

		<category><![CDATA[Products & Projects]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1834</guid>
		<description><![CDATA[
We recently launched our Digital-out-of-home (DOOH) website. The site highlights our most successful solutions – solutions we have integrated into our projects over the years, and have been paramount to shaping interactivity paradigms.
These solutions, with a special emphasis on Natural User Interfaces and Augmented Reality, include screens, kiosks, billboards, wall, floor and ceiling projections and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.ydreams.com/products/" ><img class="alignnone size-full wp-image-1846" title="image1" src="http://www.ydreams.com/blog/wp-content/uploads/2012/02/image1.jpg" alt="image1" width="500" height="164" /></a></p>
<p>We recently launched our <a href="http://www.ydreams.com/products/" target="_blank" ><strong>Digital-out-of-home (DOOH) website</strong></a>. The site highlights our most successful solutions – solutions we have integrated into our projects over the years, and have been paramount to shaping interactivity paradigms.</p>
<p>These solutions, with a special emphasis on Natural User Interfaces and Augmented Reality, include screens, kiosks, billboards, wall, floor and ceiling projections and many others.</p>
<p>For a better look at our solutions, as well as practical applications for each one, visit <strong><a href="http://www.ydreams.com/products/" target="_blank" >http://www.ydreams.com/products/</a></strong></p>
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		<title>YVision 4.0 Beta 3 Released!</title>
		<link>http://www.ydreams.com/blog/2012/01/26/yvision-40-beta-3-released/</link>
		<comments>http://www.ydreams.com/blog/2012/01/26/yvision-40-beta-3-released/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 15:45:01 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Company Life]]></category>

		<category><![CDATA[Science & Technology]]></category>

		<category><![CDATA[augmented reality]]></category>

		<category><![CDATA[4.0]]></category>

		<category><![CDATA[Beta 3]]></category>

		<category><![CDATA[new release]]></category>

		<category><![CDATA[YVision]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1814</guid>
		<description><![CDATA[
Our YVision team has been pretty busy these last few months replacing some of the engines to make sure YVision is executable on as many platforms as possible. The work’s paid off! This latest release brings better support for Silverlight 5 and mobile devices in the near future.
Check out the features for the latest release:

Support [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.ydreams.com/blog/2012/01/26/yvision-40-beta-3-released/image2/"rel="attachment wp-att-1825"  ><img class="alignnone size-full wp-image-1825" title="image2" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/image2.jpg" alt="image2" width="500" height="250" /></a></p>
<p>Our <a href="http://www.yvision.com/2011/11/03/yvision-is-going-cross-platform/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.yvision.com/2011/11/03/yvision-is-going-cross-platform/');">YVision team</a> has been pretty busy these last few months replacing some of the engines to make sure YVision is executable on as many platforms as possible. The work’s paid off! This latest release brings better support for Silverlight 5 and mobile devices in the near future.</p>
<p><strong><em>Check out the features for the latest release:</em></strong></p>
<ul>
<li>Support for Silverlight 5 final (RTW) - Now you can run your 3D interactive applications in the browser. Extensive work has been done to make sure you app compiles for .NET 4.0 and Silverlight 5 with minimal code changes. Check out a couple of demos on our <a href="http://www.yvision.com/category/cases/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.yvision.com/category/cases/');">cases page.</a></li>
<li>SLARToolKit on .NET 4.0 - Now you can take advantage of the popular augmented-reality engine on other platforms other than Silverlight. SLARToolKit is now included in the SDK, you don&#8217;t need a separate download. Be sure to check the SLARToolKit license to make sure it fits your needs.</li>
<li> Steering behaviors - These allow you to apply behaviors (<a href="http://www.red3d.com/cwr/steer/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.red3d.com/cwr/steer/');">defined by Craig Reynolds</a>) like seek, flee, pursue, evade, wander, arrival, obstacle avoidance, containment, wall following, path following and flow field following to your objects. These can be combined in behavior trees to achieve complex behaviors like flocking, queuing and many more.</li>
<li>Settings and visualizers - You can now easily expose settings to users so that they can customize/calibrate the application.</li>
<li>New project templates, item templates and code snippets - In our continuous effort to simplify your work, we added many more templates.  The samples are provided as templates so that you can mess around with them as much as possible. All the samples work on Silverlight and Windows.</li>
<li>Multiple bug fixes - The framework has proven to be very robust but not without a few issues. If you find any new issue, please report it to us.</li>
</ul>
<p><strong>This release is only for Windows but we hope to have the Mac OS X release soon</strong>. We are working on optimizing the &#8216;build process&#8217; so we can have simultaneous and more frequent releases in the future.</p>
<p>Go to our <a href="http://www.yvision.com/download/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.yvision.com/download/');">download page</a> to get this latest version. We hope you have as much fun trying it out as we did developing it!</p>
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		<item>
		<title>Premios &#8220;Ser Capaz - Investigação e Tecnologia 2011”</title>
		<link>http://www.ydreams.com/blog/2012/01/16/premios-ser-capaz-investigacao-e-tecnologia-2011%e2%80%9d/</link>
		<comments>http://www.ydreams.com/blog/2012/01/16/premios-ser-capaz-investigacao-e-tecnologia-2011%e2%80%9d/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 11:27:31 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Company Life]]></category>

		<category><![CDATA[Science & Technology]]></category>

		<category><![CDATA[2011]]></category>

		<category><![CDATA[associação salvador]]></category>

		<category><![CDATA[patrocinador]]></category>

		<category><![CDATA[prémio]]></category>

		<category><![CDATA[Ser Capaz]]></category>

		<category><![CDATA[YDreams]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1795</guid>
		<description><![CDATA[
Associação Salvador realiza hoje cerimónia de entrega de Prémios
 
A Associação Salvador, com o objetivo de estimular a investigação no domínio da reabilitação psicomotora, promove anualmente o Prémio “Ser Capaz – Investigação e Tecnologia” que tem um valor de 10.000 euros. A cerimónia pública de entrega dos galardões realiza-se hoje, às 18h30, no Espaço BES [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><strong><a href="http://www.ydreams.com/blog/2012/01/16/premios-ser-capaz-investigacao-e-tecnologia-2011%e2%80%9d/associacao_salvador_pantone1/"rel="attachment wp-att-1801"  ><img class="alignnone size-full wp-image-1801" title="associacao_salvador_pantone1" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/associacao_salvador_pantone1.jpg" alt="associacao_salvador_pantone1" width="500" height="127" /></a><br />
Associação Salvador realiza hoje cerimónia de entrega de Prémios</strong></p>
<p><strong> </strong></p>
<p><a href="http://www.associacaosalvador.com/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.associacaosalvador.com/');">A Associação Salvador,</a> com o objetivo de estimular a investigação no domínio da reabilitação psicomotora, promove anualmente o Prémio “Ser Capaz – Investigação e Tecnologia” que tem um valor de 10.000 euros. A cerimónia pública de entrega dos galardões realiza-se hoje, às 18h30, no Espaço BES Arte &amp; Finança na Praça Marquês de Pombal, 3, em Lisboa.</p>
<p>A atribuição deste prémio prevê o financiamento de projetos que contribuam para o desenvolvimento de produtos, instrumentos, tecnologias, metodologias,   equipamentos ou sistemas técnicos que previnam, compensem, atenuem ou neutralizem a incapacidade de uma pessoa portadora de deficiência motora.</p>
<p>O período de candidaturas da segunda edição do prémio decorreu entre 23 de maio e 14 de outubro de 2011, tendo o júri, composto por Salvador Mendes de Almeida, fundador e presidente da Associação Salvador, por António Câmara, presidente da YDreams e por Fernando Lobo, professor -DEEI-FCT– Universidade do Algarve, selecionado três vencedores de 22 candidaturas rececionadas.</p>
<p>Declarações de Salvador Mendes de Almeida, presidente da Associação Salvador: “Faço um balanço muito positivo desta segunda edição do Prémio Ser Capaz pois recebemos um elevado número de candidaturas de projetos com elevada qualidade, que espero virem a   contribuir para o desenvolvimento de novas soluções que favoreçam a vida das pessoas com deficiência motora na sociedade.”</p>
<p><strong>Prémios</strong></p>
<p>1º Prémio – Valor € 5.000 - Miguel Silva /Jorge Martins/Paulo Melo/Carlos Vasconcelos<br />
Projeto &#8220;DACHOR - lntegrated Design and COntrol of Hybrid Active Orthoses&#8221;</p>
<p>Menção Honrosa 1 – Valor € 3.500 – Projeto IntellWheels<br />
Luis Reis/António Moreira/Marcelo Prety/Brigida Faria /Sergio Vasconcelos</p>
<p>Menção Honrosa 2 – Valor € 1.500 -  Projeto Living Home Center<br />
Carlos Pires/Fernando Pinto /Victor Teixeira (Microsoft)</p>
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		</item>
		<item>
		<title>Recent roll-outs</title>
		<link>http://www.ydreams.com/blog/2012/01/13/recent-roll-outs/</link>
		<comments>http://www.ydreams.com/blog/2012/01/13/recent-roll-outs/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 15:44:54 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Products & Projects]]></category>

		<category><![CDATA[center]]></category>

		<category><![CDATA[directories]]></category>

		<category><![CDATA[Forum Sintra]]></category>

		<category><![CDATA[interfaces]]></category>

		<category><![CDATA[l'oreal]]></category>

		<category><![CDATA[shopping]]></category>

		<category><![CDATA[tablets]]></category>

		<category><![CDATA[user-friendly]]></category>

		<category><![CDATA[visually appealing]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1773</guid>
		<description><![CDATA[In our continued effort to make sure our interfaces are easy to use and visually appealing, we&#8217;ve recently launched these in the Lisbon area. Have a look  
A tactile shopping center directory for Forum Sintra (on the outskirts of Lisbon) and tablets for accessing additional info about l&#8217;Oreal products at Perfumes &#38; Companhia shops [...]]]></description>
			<content:encoded><![CDATA[<p>In our continued effort to make sure our interfaces are easy to use and visually appealing, we&#8217;ve recently launched these in the Lisbon area. Have a look <img src='http://www.ydreams.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>A tactile shopping center directory for <a href="http://www.forumsintra.com/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.forumsintra.com/');">Forum Sintra </a>(on the outskirts of Lisbon) and tablets for accessing additional info about l&#8217;Oreal products at <a href="http://perfumesecompanhia.pai.pt/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://perfumesecompanhia.pai.pt/');"><em>Perfumes &amp; Companhia</em></a> shops in Portugal.</p>
<div id="attachment_1776" class="wp-caption alignnone" style="width: 510px"><a href="http://www.ydreams.com/blog/2012/01/13/recent-roll-outs/forum_sintra_ds_1/"rel="attachment wp-att-1776"  ><img class="size-full wp-image-1776" title="forum_sintra_ds_1" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/forum_sintra_ds_1.jpg" alt="Forum Sintra Shopping Directory" width="500" height="333" /></a><p class="wp-caption-text">Forum Sintra Shopping Directory</p></div>
<div id="attachment_1777" class="wp-caption alignnone" style="width: 510px"><a href="http://www.ydreams.com/blog/2012/01/13/recent-roll-outs/forum_sintra_ds_2/"rel="attachment wp-att-1777"  ><img class="size-full wp-image-1777" title="forum_sintra_ds_2" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/forum_sintra_ds_2.jpg" alt="Consulting info on shopping directory" width="500" height="333" /></a><p class="wp-caption-text">Consulting info on shopping directory</p></div>
<div id="attachment_1778" class="wp-caption alignnone" style="width: 510px"><a href="http://www.ydreams.com/blog/2012/01/13/recent-roll-outs/5_loreal_tablet/"rel="attachment wp-att-1778"  ><img class="size-full wp-image-1778" title="5_loreal_tablet" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/5_loreal_tablet.jpg" alt="Tactile Tablet for L'Oreal Products" width="500" height="333" /></a><p class="wp-caption-text">Tactile Tablet for L&#39;Oreal Products</p></div>
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		</item>
		<item>
		<title>Imaginations run wild with YDreams’ creative technologies at Istanbul’s Marmara Forum</title>
		<link>http://www.ydreams.com/blog/2012/01/03/imaginations-run-wild-with-ydreams%e2%80%99-creative-technologies-at-istanbul%e2%80%99s-marmara-forum/</link>
		<comments>http://www.ydreams.com/blog/2012/01/03/imaginations-run-wild-with-ydreams%e2%80%99-creative-technologies-at-istanbul%e2%80%99s-marmara-forum/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 15:04:48 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Interactive Environments]]></category>

		<category><![CDATA[Marketing & Advertising]]></category>

		<category><![CDATA[Products & Projects]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[create]]></category>

		<category><![CDATA[creatures]]></category>

		<category><![CDATA[customer]]></category>

		<category><![CDATA[customize]]></category>

		<category><![CDATA[Group]]></category>

		<category><![CDATA[Istanbul]]></category>

		<category><![CDATA[loyalty]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[Marmara Forum]]></category>

		<category><![CDATA[Multi-Mall]]></category>

		<category><![CDATA[strategy]]></category>

		<category><![CDATA[Turkey]]></category>

		<category><![CDATA[virtual]]></category>

		<category><![CDATA[Virtual World]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1755</guid>
		<description><![CDATA[
An amazing Virtual World, fueled by YDreams technology and design, recently opened to the public at Istanbul’s Marmara Forum on December 15, 2011. YDreams conceived and developed an enchanted realm inhabited by friendly eccentric creatures called Marmarians for the Multi Mall Management Group shopping center, whose aim was to offer young guests a space for [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.ydreams.com/blog/2012/01/03/imaginations-run-wild-with-ydreams%e2%80%99-creative-technologies-at-istanbul%e2%80%99s-marmara-forum/dscf0181/"rel="attachment wp-att-1764"  ><img class="alignnone size-full wp-image-1764" title="dscf0181" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/dscf0181.jpg" alt="dscf0181" width="500" height="278" /></a></p>
<p>An amazing Virtual World, fueled by YDreams technology and design, recently opened to the public at Istanbul’s <a href="http://www.marmara-forum.com.tr/en" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.marmara-forum.com.tr/en');">Marmara Forum</a> on December 15, 2011. YDreams conceived and developed an enchanted realm inhabited by friendly eccentric creatures called <em>Marmarians</em> for the <a href="http://www.multi.eu/index.php?option=com_content&amp;view=article&amp;id=63&amp;Itemid=41" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.multi.eu/index.php?option=com_content&amp;view=article&amp;id=63&amp;Itemid=41');">Multi Mall Management Group</a> shopping center, whose aim was to offer young guests a space for creative expression while simultaneously connecting with shoppers, and enhancing customer loyalty.</p>
<p>Young guests to the center are invited and encouraged to let their imaginations run wild and “give life” to their own exotic creations. Two touch consoles, located at each end of the video wall, comprised of fifteen 40” monitors, invite shoppers to create and customize creatures that ultimately become a type of virtual pet. Guests use the touch screens to create their new <em>Marmarian</em> from scratch – they decide on the shape of the body, its texture and color as well as the color of its eyes and stripes or spots. The variables available enable guests to create up to 30.000 distinct creatures, so the risk that any two will be identical is minimal! After determining what their new Marmarian looks like, guests name it and release it into the brand new Virtual World!</p>
<p><a href="http://www.ydreams.com/blog/2012/01/03/imaginations-run-wild-with-ydreams%e2%80%99-creative-technologies-at-istanbul%e2%80%99s-marmara-forum/dscf0226/"rel="attachment wp-att-1765"  ><img class="alignnone size-full wp-image-1765" title="dscf0226" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/dscf0226.jpg" alt="dscf0226" width="500" height="548" /></a></p>
<p>Creating their new pet creature is only half the fun; to make sure they grow into happy, healthy <em>Marmarians</em>, they need to be fed and visited, a task that can only be accomplished by checking in at the touch consoles at Marmara Forum. The more you visit your virtual pet, the bigger and happier it grows, and the more you are able to further customize it by adding new features.</p>
<p>In addition, a dedicated website (<a href="http://www.virtualworldmf.com/front/web/index.php" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.virtualworldmf.com/front/web/index.php');">http://www.virtualworldmf.com/front/web/index.php</a>) is also available so that guests can regularly check up on their <em>Marmarian</em> from home to see how it’s doing. Furthermore, a point system which gives way to discounts at selected Marmara Forum stores and restaurants has been implemented, so by checking in at the center to feed and visit their pets, guests are also increasing their eligibility to win great discounts.</p>
<p><a href="http://www.ydreams.com/blog/2012/01/03/imaginations-run-wild-with-ydreams%e2%80%99-creative-technologies-at-istanbul%e2%80%99s-marmara-forum/edit5/"rel="attachment wp-att-1766"  ><img class="alignnone size-full wp-image-1766" title="edit5" src="http://www.ydreams.com/blog/wp-content/uploads/2012/01/edit5.jpg" alt="edit5" width="500" height="312" /></a></p>
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		</item>
		<item>
		<title>Happy Holidays from all of us at YDreams!</title>
		<link>http://www.ydreams.com/blog/2011/12/21/happy-holidays-from-all-of-us-at-ydreams/</link>
		<comments>http://www.ydreams.com/blog/2011/12/21/happy-holidays-from-all-of-us-at-ydreams/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 19:38:28 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Company Life]]></category>

		<category><![CDATA[2011]]></category>

		<category><![CDATA[happy]]></category>

		<category><![CDATA[holidays]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1745</guid>
		<description><![CDATA[Click on image but for the full effect turn on webcam &#38; sound  



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			<content:encoded><![CDATA[<p><strong>Click on image but for the full effect turn on webcam &amp; sound <img src='http://www.ydreams.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </strong></p>
<p><strong><a href="http://www.ydreams.com/xmas/?lang=en" ><img class="alignnone size-full wp-image-1752" title="image11" src="http://www.ydreams.com/blog/wp-content/uploads/2011/12/image11.jpg" alt="image11" width="500" height="400" /></a><br />
</strong></p>
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		</item>
		<item>
		<title>&#8220;Fixelândia&#8221; on Wired.com</title>
		<link>http://www.ydreams.com/blog/2011/12/19/fixelandia-on-wiredcom/</link>
		<comments>http://www.ydreams.com/blog/2011/12/19/fixelandia-on-wiredcom/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 11:23:33 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Interactive Environments]]></category>

		<category><![CDATA[Products & Projects]]></category>

		<category><![CDATA[beyond the beyond]]></category>

		<category><![CDATA[bruce sterling]]></category>

		<category><![CDATA[Fixelandia]]></category>

		<category><![CDATA[Forum Sintra]]></category>

		<category><![CDATA[Virtual Aquarium]]></category>

		<category><![CDATA[wired]]></category>

		<category><![CDATA[YDreams]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1742</guid>
		<description><![CDATA[Bruce Sterling mentioned our virtual aquarium project &#8220;Fixelêndia&#8221;, for Forum Sintra on the outskirts of Lisbon, on his &#8216;Beyond the Beyond&#8217; blog via Wired.com
http://www.wired.com/beyond_the_beyond/2011/12/augmented-reality-ydreams-fixelandia/

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			<content:encoded><![CDATA[<p>Bruce Sterling mentioned our virtual aquarium project &#8220;Fixelêndia&#8221;, for <a href="http://www.forumsintra.com/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.forumsintra.com/');">Forum Sintra</a> on the outskirts of Lisbon, on his &#8216;Beyond the Beyond&#8217; blog via <a href="http://www.wired.com/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.wired.com/');">Wired.com</a></p>
<p><a href="http://www.wired.com/beyond_the_beyond/2011/12/augmented-reality-ydreams-fixelandia/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.wired.com/beyond_the_beyond/2011/12/augmented-reality-ydreams-fixelandia/');">http://www.wired.com/beyond_the_beyond/2011/12/augmented-reality-ydreams-fixelandia/</a></p>
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		</item>
		<item>
		<title>Audience Entertainment&#8217;s Audience Game for Disney</title>
		<link>http://www.ydreams.com/blog/2011/12/09/audience-entertainments-audience-game-for-disney/</link>
		<comments>http://www.ydreams.com/blog/2011/12/09/audience-entertainments-audience-game-for-disney/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 16:45:47 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Business & Management]]></category>

		<category><![CDATA[Company Life]]></category>

		<category><![CDATA[Events]]></category>

		<category><![CDATA[Interactive Environments]]></category>

		<category><![CDATA[Marketing & Advertising]]></category>

		<category><![CDATA[Products & Projects]]></category>

		<category><![CDATA[Science & Technology]]></category>

		<category><![CDATA[augmented reality]]></category>

		<category><![CDATA[audience entertainment]]></category>

		<category><![CDATA[campaign]]></category>

		<category><![CDATA[cinemas]]></category>

		<category><![CDATA[first]]></category>

		<category><![CDATA[gaming]]></category>

		<category><![CDATA[interactive]]></category>

		<category><![CDATA[USA]]></category>

		<category><![CDATA[YDreams]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1739</guid>
		<description><![CDATA[The video  powered by YDreams&#8217; technology:


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			<content:encoded><![CDATA[<p>The video <img src='http://www.ydreams.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> powered by YDreams&#8217; technology:</p>
<p><iframe width="500" height="315" src="http://www.youtube.com/embed/fgRtoNjIhRg" frameborder="0" allowfullscreen></iframe></p>
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			<wfw:commentRss>http://www.ydreams.com/blog/2011/12/09/audience-entertainments-audience-game-for-disney/feed/</wfw:commentRss>
		</item>
		<item>
		<title>YDreams’ Technology Drives 1st Interactive Gaming Cinema Ad Campaign in Theaters across the U.S.</title>
		<link>http://www.ydreams.com/blog/2011/12/05/ydreams%e2%80%99-technology-drives-1st-interactive-gaming-cinema-ad-campaign-in-theaters-across-the-us/</link>
		<comments>http://www.ydreams.com/blog/2011/12/05/ydreams%e2%80%99-technology-drives-1st-interactive-gaming-cinema-ad-campaign-in-theaters-across-the-us/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 15:06:17 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Interactive Environments]]></category>

		<category><![CDATA[Products & Projects]]></category>

		<category><![CDATA[Science & Technology]]></category>

		<category><![CDATA[ad campaign]]></category>

		<category><![CDATA[AquaDuck Water coaster]]></category>

		<category><![CDATA[audience entertainment]]></category>

		<category><![CDATA[audience games]]></category>

		<category><![CDATA[cinema]]></category>

		<category><![CDATA[gesture based]]></category>

		<category><![CDATA[interactive]]></category>

		<category><![CDATA[movie theaters]]></category>

		<category><![CDATA[NCM]]></category>

		<category><![CDATA[USA]]></category>

		<category><![CDATA[YDreams]]></category>

		<category><![CDATA[YVision]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1689</guid>
		<description><![CDATA[Audience Entertainment (AE) ̶  co-owned by YDreams   ̶   and NCM Media Networks are bringing audiences’ favorite brands to life on the big screen in select movie theaters across the U.S. this holiday season.
 


AE and NCM Media Networks worked together with a top travel industry brand to create a new interactive cinema audience [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.audienceentertainment.com/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.audienceentertainment.com/');">Audience Entertainment (AE)</a> ̶  co-owned by YDreams   ̶   and <a href="http://www.ncm.com/" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.ncm.com/');">NCM Media Networks</a> are bringing audiences’ favorite brands to life on the big screen in select movie theaters across the U.S. this holiday season.<br />
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<p style="margin: 0cm 0cm 0.0001pt;"><span lang="EN-US"><a href="http://www.audienceentertainment.com/" onclick="javascript:urchinTracker('/outbound/article/http://www.audienceentertainment.com/');"></a></span></p>
<p><a href="http://www.ydreams.com/blog/2011/12/05/ydreams%e2%80%99-technology-drives-1st-interactive-gaming-cinema-ad-campaign-in-theaters-across-the-us/aquaduck1/"rel="attachment wp-att-1693"  ></a><a href="http://www.ydreams.com/blog/2011/12/05/ydreams%e2%80%99-technology-drives-1st-interactive-gaming-cinema-ad-campaign-in-theaters-across-the-us/aquaduck1_blog/"rel="attachment wp-att-1694"  ><img class="alignnone size-full wp-image-1694" title="aquaduck1_blog" src="http://www.ydreams.com/blog/wp-content/uploads/2011/11/aquaduck1_blog.png" alt="aquaduck1_blog" width="500" height="281" /></a></p>
<p>AE and NCM Media Networks worked together with a top travel industry brand to create a new <strong><a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=fgRtoNjIhRg" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.youtube.com/watch?feature=player_embedded&amp;v=fgRtoNjIhRg');">interactive cinema audience game</a></strong>. The game, powered by a proprietary platform that enhances human-computer interactions and create engaging and robust applications, will be used for the first time in a national cinema ad campaign across the United States.</p>
<p>In the game, moviegoers are able to join a classic cartoon character in a 90-second interactive, big screen version of a wild water ride from the comfort of their movie theater seats. By moving their arms and acting together as a group, the audience creates a virtual &#8220;human joystick&#8221; to control the videogame action onscreen – zipping down the slide and retrieving objects along the way. The score will be posted at the end of the game, but no matter what the tally, the audience always wins by being among the first in the U.S. to experience the future of cinema advertising.</p>
<p>The new AudienceGame is being presented exclusively during NCM’s FirstLook pre-feature program in select movie theaters in major markets including Atlanta, Boston, Chicago, Dallas, Denver, Houston, Knoxville, Los Angeles, Minneapolis, New York, Philadelphia, San Francisco and Washing-ton, DC.</p>
<p><a href="http://www.ydreams.com/blog/2011/12/05/ydreams%e2%80%99-technology-drives-1st-interactive-gaming-cinema-ad-campaign-in-theaters-across-the-us/aquaduck3_blog/"rel="attachment wp-att-1696"  ><img class="alignnone size-full wp-image-1696" title="aquaduck3_blog" src="http://www.ydreams.com/blog/wp-content/uploads/2011/11/aquaduck3_blog.png" alt="aquaduck3_blog" width="500" height="280" /></a></p>
<p>This exciting new campaign features Audience Entertainment Group’s first-ever use of the combi-nation of live video and animated overlays in an AudienceGame.</p>
<p><strong>To view the game, <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=fgRtoNjIhRg" target="_blank" onclick="javascript:urchinTracker('/outbound/article/http://www.youtube.com/watch?feature=player_embedded&amp;v=fgRtoNjIhRg');">CLICK HERE.</a></strong></mce></p>
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		<item>
		<title>Forum Sintra&#8217;s Virtual Aquarium - the video</title>
		<link>http://www.ydreams.com/blog/2011/11/30/forum-sintras-virtual-aquarium-the-video/</link>
		<comments>http://www.ydreams.com/blog/2011/11/30/forum-sintras-virtual-aquarium-the-video/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 15:54:07 +0000</pubDate>
		<dc:creator>Maria Palma</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Fixelandia]]></category>

		<category><![CDATA[Forum Sintra]]></category>

		<category><![CDATA[interactivity]]></category>

		<category><![CDATA[Virtual Aquarium]]></category>

		<category><![CDATA[YDreams]]></category>

		<guid isPermaLink="false">http://www.ydreams.com/blog/?p=1710</guid>
		<description><![CDATA[In mid October we posted about our Virtual Aquarium project for Forum Sintra, on the outskirts of Lisbon, where guests get to create their very own customized virtual pet fish and then standby and simply enjoy the view.
Enjoy the video:


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			<content:encoded><![CDATA[<p>In mid October we posted about our <a href="http://www.ydreams.com/blog/2011/10/17/giant-virtual-aquarium-brings-a-splash-of-interactive-fun-to-forum-sintra/" target="_blank" >Virtual Aquarium project for Forum Sintra</a>, on the outskirts of Lisbon, where guests get to create their very own customized virtual pet fish and then standby and simply enjoy the view.</p>
<p>Enjoy the video:</p>
<p><iframe width="500" height="315" src="http://www.youtube.com/embed/aXr05PQxEl4" frameborder="0" allowfullscreen></iframe></p>
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